Google Admits Data Collection Lost Case With 5 Billion Penalty Chrome’s Incognito Mode Not Safe

Manoj Bhati
3 min readJan 21, 2024

Google has admitted to collecting user data even when utilizing the ‘Incognito’ mode on its Chrome browser. This startling disclosure comes hot on the heels of a $5 billion settlement the tech giant agreed to resolve a 2020 lawsuit, shedding light on the hidden truth behind user privacy concerns.

Google Chrome

Lawsuit and Google’s Defense

The 2020 lawsuit alleged that Google, despite the supposed privacy offered by ‘Incognito’ mode, was actively collecting sensitive information such as IP addresses, device data, and browser history. The tech giant, in its defense, claimed it had warned users about the potential tracking of user activity by websites. However, a worst moment came when a judge ruled that Google had never explicitly informed users about its data collection practices. Without this explicit notification, users couldn’t provide informed consent to the data collection processes at all.

Post-Settlement Developments

Google chrome privacy

Since Google’s agreement to settle last month, two significant developments will take place. Firstly, Google has updated its…

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Manoj Bhati

MCP with 15+ years of entrepreneurial experience. Passionate blogger and YouTuber. Helping business to grow. Check my blog at https://manojbhati.us